Tik tok logo small how to#

One example of a food brand that may provide inspiration is Chipotle, which has amassed more than a million followers for its irreverent videos.

Tik tok logo small how to#

While businesses will not necessarily want to copy these tactics exactly, they will want to tap into their creative side when making TikTok videos.įor example, if you’re a restaurant, you could use your TikTok presence to teach how to make particular recipes to tease your skills, pair footage of you making food with songs, or share content produced by your customers that feature your dishes. Famous TikTok stars frequently participate in dance challenges, pair unique footage to hit songs, perform stunts, and tell witty jokes. However, when you first start out, focus on experimenting with organic content that you don’t pay to boost.Ĭreativity and fun should be the focus. TikTok’s expanded its advertising options over the past few years. The Resource Center also includes guides for using royalty-free music, creating compelling videos, and building a community of engaged followers. Explore TikTok’s Small Business Resource Center to learn how to create a business account, learn about your audience, and grow your business. The platform offers dozens of resources and guides to help small business owners succeed. Explore TikTok’s Small Business Resource Center An estimated 62% of U.S.-based users on the platform are age 29 and under, so know that your content should often target a younger audience. Once your account is set up, spend time with the app to see how people create videos, what is trending, and the tone of the content. You also should fill in a bio with information and related keywords about your business. It’s highly recommended to use the same user name and logo that you use on other social media platforms to have brand consistency. First, create a business account on the service. TikTok, like most other social media platforms, takes a little bit of time to get acclimated. Here are seven tips to help companies get started with TikTok and learn how to drive sales in a new way. With so many people hooked on TikTok’s short and creative videos, the platform provides businesses with an opportunity to connect with a young, engaged audience.

It’s easy to see why: TikTok has a higher per-post engagement rate than Twitter, Facebook, and Instagram. A recent study found that, of small businesses currently using TikTok, 78% say they plan on increasing their investment in the platform. Since its release in 2016, TikTok has become an invaluable tool for small businesses. Millions of users on the TikTok platform offer a unique opportunity for your business to connect with new potential customers.